Tasting ‘the Art Of Fusion’ Hublot Watch Shanghai Shangzhi Zhenhui Hui

Today, Hublot, a Swiss top watch brand owned by LVMH, a world-renowned luxury goods group, officially landed in China’s fashion capital, Shanghai Hublot, with the theme of ‘Fusion Art’ in 2012. The classics and the new collections all debuted: the sizzling Big Bang series, the King’s Supreme series, the classic fusion series and the latest new products at the 2012 Basel International Watch & Jewellery Show. The Shanghai consumers once again experienced the uniqueness of Hublot. The extraordinary charm has witnessed the perfect fusion of traditional superb watchmaking skills and modern innovative technology.
    From May 15th to May 22nd, 2012, Hublot, a Swiss top watch brand owned by LVMH, a world-renowned luxury goods group, officially landed in China’s fashion capital, Shanghai, on the theme of ‘Fusion Art’ in 2012. Hublot classics and new collections all unveiled: the big Bang series, the King’s Supreme series, the classic fusion series and the latest new products at the 2012 Basel International Watch & Jewellery Show. The Shanghai consumers once again enjoyed Hublot The unique charm of the watch has witnessed the perfect fusion of traditional superb watchmaking skills and modern innovative technology.
   HUBLOT stands for ‘Porthole of a Ship’ in French. As the most courageous and bold leader in the Swiss watchmaking industry, Hublot, known for its ‘art of fusion,’ has never stopped in the history of traditional watchmaking. Bold innovations in raw materials have made Hublot the first top luxury watch brand to combine precious metals and natural rubber as raw materials; it has highly integrated traditional watchmaking technology with modern unique aesthetics, and Independent research and development has made this brand a subversive legend in the watch industry.
    Not only has it been sought after by many royals around the world, Hublot has also been favored by many luxury watch enthusiasts. Since its official landing in China in 2009, Hublot has achieved remarkable development in just three years. At the 2012 National Touring Exhibition in Shanghai on the theme of ‘The Art of Convergence’, Hublot China Brand Director Loic-Biver shared with Shanghai consumers every Hublot watch. The meaning of fusion: the fusion of different innovative materials; the fusion of traditional watchmaking technology and high-tech design, the fusion of the past and the future!
    Since its inception, Hublot has adhered to the ‘focus on diversification’ concept in marketing and selected partners in various fields such as football, F1 competitions, skiing, sailing, and polo. As the official timekeeper of the two FIFA ™ World Cups in 2010 and 2014, and the exclusive official watch of Formula 1 ™ Formula 1 worldwide, Hublot leads the way in greenery and roaring tracks. The strategic cooperation between 2011 and Ferrari, the world’s top racing car, made Hublot stand out. As the ‘official watch’ of Ferrari, the ‘official watch’ of Ferrari, the ‘official watch’ and ‘official watch’ of F1 ™ Ferrari team and the ‘official watch’ of Ferrari Challenge, the cooperation between Hublot and Ferrari is deep and meticulous. It reflects the supreme respect of the two top brands for ultimate quality.
   This year, as another masterpiece of Hublot and Ferrari, the new ‘Big Bang Ferrari’ limited edition watch combines sports, performance and technology. The entire model is inspired by Ferrari, with details. Burst of time and speed and passion. In addition, Hublot will also special research and development, the groundbreaking ‘magic gold’ in the field of watch materials-gold and ceramic composite precious metals for the first time used in Big Bang Ferrari materials, equipped with Hublot’s independently developed UNICO machine Core, making this watch once again the pinnacle of cooperation between the two parties.
    The Hublot “Art of Fusion” 2012 National Exhibition Shanghai Station will be open to the public in the atrium on the first floor of Shanghai Hang Lung Plaza from May 15 to May 22. Since then, it will also land in Chengdu, Xi’an, Xiamen, Shenyang and other cities, bringing Chinese consumers an extraordinary journey to see the top-notch watches.