Panerai launched a new official promotional image. In this image, the brand watch will emit a more dazzling light than ever before, becoming the focus of attention. This high-end sports watch brand will detail its unique design, historical origins, technical connotations and traditions.
The new promotion was conceived and designed by Milanese advertising agency Hi! Comunicazione, and the campaign was shot by Raffaello Benedetti Br & agrave ;. In the advertisement, Panerai watches will play an important role, under different themes, the interpretation of Panerai’s elegant features, showing the core value of the brand. The new image is full of epic style and atmosphere, and it is unforgettable. Coupled with short promotional statements, the classic charm that transcends time and space is vividly presented.
The first stage of the campaign was centered around two themes. The first theme is the history of Panerai. The advertisement reflects the brand’s origins with Florence, its birthplace in the second half of the nineteenth century, and its history as a supplier to the Italian navy. The ad uses a fictional scene to tell Panerai’s legendary past: Navy commandos in the 1930s and 1940s, wearing Panerai watches to perform tasks. The image background is dominated by the sea. Through all the visual elements, it fully expresses the courage, perseverance, and heroism of the brand.
 
A new Panerai ad with a legendary historical theme
Another theme is the perfect combination of design and technology embodied by Panerai watches. The design elements of Panerai watches have always advocated the unique image of simplicity, harmony and precision. Panerai’s self-developed movement in the Neuch & acirc; tel plant has a complex and advanced structure and appears in the image background. It is like showing the inner soul of a watch. Although it is hidden in the case, it is extremely important.

Another theme performance Panerai The watch is design The perfect combination of technology and technology
The two themes are expressed in innovative ways through different models of watches. The same theme will continue to advance over time, gradually exerting the influence of brand advertising, especially the birth of the brand in Florence, and its close connection with science and international classical sailing. The new publicity image is launched in an independent form. For this brand with a unique style, a solid position in the main international market, and a specific positioning, it can easily be adjusted according to the different needs of the brand.

   Panerai English in advertising Promotion One of the slogans: & ldquo; Strength and Honour
Panerai’s global advertising will use the English slogan (& ldquo; Strength and Honour & rdquo; & ldquo; No Power to Inherit Glory. & rdquo ;, & ldquo; Design and Uniqueness & rdquo; & ldquo; Superb design, Unique. & Rdquo ;, & ldquo; Art and Science & rdquo; & ldquo; The perfect combination of art and technology. & Rdquo ;, & ldquo; History and Heroes & rdquo ;, & ldquo; Continuing history, rebuilding legends. & Rdquo; etc. & hellip; & hellip; Form-based, it can adapt to various pre-selected themes, link the concepts and values ​​to be expressed, and highlight the brand characteristics of Panerai-a perfect combination of various independent, complementary and contiguous elements: such as Italian style and Swiss Watchmaking skills, tradition and creativity, simplicity and uniqueness.
   A brand new advertising image designed for print media (magazines and newspapers) with quarter-page, single-page and brand new tried-out spread ads. Suitable for digital media will be launched in the next phase.

From November 20th to 30th, 2014, Breguet held a grand exclusive exhibition in the brand’s boutique in Taiwan. The famous Mary-Antoinette “super complicated” pocket watch in history ( Marie-Antoinette “Grande Complication” pocket watch N ° 1160) was also included in the exhibition and became the star of this exhibition.

  In 1783, a mysterious admirer customized a luxurious timepiece to Breguet’s workshop as a gift to the queen. This is the legendary Marie-Antoinette ‘super complicated’ pocket watch. The modern reproduction of this exhibition is also named because it is one of the most complicated watches in the world today.

  The history of this watch and its story are as epic as legends, spanning centuries. As a self-winding pocket watch with hour, minute and minute repeater, the new Marie Antoinette pocket watch features amazing complexity, including perpetual calendar, power reserve display, time difference display and bimetal temperature display, etc. Wait.

On April 19, 2012, Oscar’s Best Actor Winner Adrien Brody, Scala and Bolshoi Ballet Chief Russian Actress Svetlana Zakharova and Formula 1 driver Jarno Trulli attended the dinner to celebrate the 40th anniversary of the birth of the Audemars Piguet Royal Oak series.
Audemars Piguet Royal Oak 40th Anniversary Exhibition in Milan
    Oscar winner Adrien Brody, Scala and Bolshoi ballet chief Russian actress Svetlana Za on Thursday, April 19, 2012 Svetlana Zakharova and Formula 1 driver Jarno Trulli attended the dinner to celebrate the 40th anniversary of the birth of Audemars Piguet’s Royal Oak series.
Audemars Piguet Royal Oak 40th Anniversary Monograph
    Ms. Jasmine Audemars, Chairman of the Audemars Piguet Board, Mr. Philippe Merk, Chief Executive Officer of Audemars Piguet, and Mr. Franco Ziviani, Chief Executive Officer of Audemars Piguet welcomed up to 150 guests, including Mr. Massimo Baggi, Consul General of Switzerland in Italy and Royal Oak Royal Oak) designer Evelyn Genta, the widow of Mr. Gerald Genta.
Audemars Piguet Royal Oak 40th Anniversary Milan Station Exhibition Live Workshop
    Local sports, design and fashion celebrities, as well as foreign guests and media, enjoy dinner at the Old Fashion Café garden in the center of Parco Sempione in Milan. A total of 130 guests attended the feast on the day, tasting dishes specially prepared by the chef selected as the Michelin-starred restaurant Da Vittorio, as well as wines from Château Malartic-Lagravière and Laurent-Perrier ) Champagne. At 11 pm, more than 300 guests attended a dinner party and were intoxicated by the music played by DJ Graziano della Nebbia.
Ms. Jasmine Audemars, Chairman of the Audemars Piguet Board of Directors, addressed the dinner
Master the Routine, Create Innovation
    To celebrate the 40th anniversary of its iconic Royal Oak collection, a unique touring exhibition organized by Swiss watch brand Audemars Piguet from Le Brassus has begun in New York in March. The second stop of the Milan exhibition was held at the design resort La Triennale di Milano from April 17th to 22nd. At the same time, the Milan Furniture Fair (Salone Internazionale del Mobile) will also begin. At that time, many design professionals and enthusiasts will attend these two annual events.
(From left to right): Mr. Murphy, Chief Executive Officer of Audemars Piguet Group, Mr. Quayola, Mr. Sebastien Agnessens, Ms. Svetlana Zakharova, Ambassador of the Audemars Piguet brand and Chief Ballet dancer of the Bolshoi Theatre. Group photo with Oscar actor Adrien Broudi.
    The Audemars Piguet Manufacture brings together three unique 21st-century artists: designs by Sebastien Leon Agneessens, Quayola, and Dan Holdsworth , Photography and audio-visual works, with 100 special watches on display under special arrangement, vividly show the roots, craftsmanship and aesthetics of Audemars Piguet. In addition to 100 classic watches and many precious commemorative works from the early 1970s, visitors have the opportunity to visit the watchmaking area with dial engraving machines and get a close look at the superb skills of Audemars Piguet.
Oscar Actor Adrian Brady attends the 40th Anniversary Exhibition of the Audemars Piguet Royal Oak in Milan.

    Following Milan, the 2012 touring exhibitions will be held in Paris (June 6 to June 10), Beijing (August), Singapore (October), and Dubai (December).

Exhibition Name: 40th Anniversary of the Royal Oak Series: Past Avant-garde Design, Immortal Imprint Today

Date: April 17, 2012 to April 23, 2012

Venue: La Triennale di Milano

Address: Viale Alemagna, 6

Free admission

The Miami Heat official watch and official timing HUBLOT Hublot expressed warm congratulations to the defending champion of the NBA. On the evening of June 20, in the seventh game of the NBA Finals, the Miami Heat successfully reversed with a 2-3 behind and again won the NBA championship. In the attention of fans, HUBLOT Hublot brand ambassador Dwyane Wade helped the Miami Heat win the NBA championship for the second consecutive season with 23 points and 10 rebounds.

     Hublot Kings Extreme Miami Heat Limited Watch

 Hublot King Extreme Dwayne-Wade Limited Watch (The full text is incomplete, please continue to read in pages or use the full-text display reading function)

 HUBLOT Hublot Global CEO Ricardo Guadalupe said: ‘HUBLOT Hublot warmly congratulates the Miami Heat for defeating the Spurs to reach the NBA championship. To be a partner with such a team, we double We are proud. Throughout the NBA season, we have also witnessed the Miami Heat’s persistence, determination to pursue excellence and strong willpower. ‘

     Hublot BIG BANG Miami Heat 25th Anniversary Limited Watch-Ladies

胜利 This victory is even more significant for the Miami Heat, which just celebrated its 25th anniversary in February this year. At the celebration ceremony, HUBLOT presented a huge 25th anniversary official clock, hanging on the famous American Airlines stadium, and released two limited edition watches inspired by the colors of the Miami Heat. The 25th anniversary logo is impressive. It is engraved on the watch at 9 o’clock.

  Hublot King BIG BANG Miami Heat 25th Anniversary Limited Watch-Men’s Model