Emphasis On Developing Entry Product Lines Visit Mr. Gu Jitao, Executive General Manager Of Montblanc China

At the 2014 Geneva Watch Fair, Watch House was fortunate to interview Mr. Gu Jitao, Executive General Manager of Montblanc China. Through this interview, I believe that everyone will have a deeper understanding of this brand of watches .

Question: In recent years, Montblanc has made great progress in complex watchmaking processes. Does this mean that Montblanc will focus on the high-end market in the future?
Answer: Montblanc has two watch factories. The more historical one was established in 1858 and has a history of more than 150 years in watchmaking. Back to this question, we do have some complicated movements, hand-polished or 95% homemade watches, but Montblanc’s future development will mainly focus on mid-priced watches of 20,000 to 50,000, rather than high-end watches. . Because there are many brands in Richemont Group, more than 50,000, 100,000 and 200,000 are for other brands. As for whether we want to make high-end watches, of course, we will still develop. This is to give our consumers a message. If high-end watches can be made, then the lower-level ones can be done well.
Question: How did Montblanc perform in the Chinese market in 2013?
Answer: If you ask us, we will always be dissatisfied with our performance, just like you ask the actor that he will always say ‘the next movie will be better.’ So in 13 years, strictly speaking, we can do better, but many external factors and internal factors are also adjusting the company’s footsteps, so 14 years will definitely be better than 13 years.
Question: Many people know that Montblanc comes from fountain pens and leather goods. Will Montblanc focus more on watches in future marketing?
Answer: In fact, most of Montblanc’s energy in the past was promoting watches. We are one of the few companies that have a complete writing instrument in a watch company and are the only one. We also have leather goods, but we have all the marketing resources of the entire company Are tilted to the watch, and will not be out of focus because of our company’s many items. In comparison, writing instruments and leather goods have been made for more than a hundred years, and watches may be shorter, but we have spent a lot of time in promoting the professionalism of watches and luxury watches. Actually we do n’t do pen marketing, but it Always a leader.
Question: What do you think of the impact of Internet media on luxury users?
Answer: I think the big trend is like saying Singles’Day, No. 1 Store or Tmall, and that Chinese people have spent more than the United States on the Internet in 2013, so this is a trend. If you asked me three years ago that boutiques and luxury goods would be sold on the Internet, I would have a skeptical attitude, but now we have adjusted our pace and direction and joined this camp, so we will have ourselves in July of this year Montblanc China will be the first brand of Richemont to go online, so there will be many resources to support this project.
Question 5: What is the annual output of Montblanc movements?
Answer: In the past few years, we have always produced our own movements, including the fact that we have developed at least four movements a year in the Villeret watch factory and used them on different models. Series, each series will probably only produce 244 pieces. In the past few years, we have several series, such as timewalker series, 100 series, which are all movements tested by our watch factory after 500 hours. The production volume and sales volume of the movement are not positively related. On the one hand, we are not very convenient to talk about specific numbers, but we have been trying to find ways to make breakthroughs and improvements in the proportion and production of homemade movements.

   The above is the latest cutting-edge information of SIHH 2014 brought to you by the special editor of Watch House. Next, we will provide more and more intuitive exhibition reports, so please pay attention.
More 2014 SIHH news reports:

Eta 7001 Template For Manual Movement

It is perfect to describe a movement that has been discontinued but still has considerable influence in the industry as a ‘template’. Of course, calling ETA 7001 a ‘template’ is not only because of its influence, but also because it uses the simplest structure and the fewest parts to complete the wonderful presentation of a manually wound movement. ETA 7001
Basic information:
Manual winding, power reserve for 72 hours, functions: hour, minute indication and constant moving small second hand, diameter 23.3 mm, thickness 2.5 mm, 17 rubies, swing frequency 21600 times / hour
As an administrative region of Neuchâtel, Peseux’s name is not well known, but it is now a household name for its previous product Cal.7001 movement. That’s right, the 7001 is exactly this 7001. After being acquired, this movement was named ETA. ETA7001 has also become a pivotal model in the field of manual winding movements in the industry today.
随着 In the 1920s, with the development of the watchmaking industry, small studios producing semi-finished watches and clocks in Peseux began to form alliances, and gradually formed a certain climate. However, at that time, the name of Peseux was not transmitted as an official brand name, but rather as a comprehensive description of ‘origin’. Therefore, it is not surprising that few people know the name of Peseux today. Incidents also appeared in the quartz revolution of the 1960s and 1970s. Although it is quite large, the Peseux movement production group still does not have enough strength to survive the crisis, and was eventually acquired by the Swatch Group’s ETA and became a business unit of the group.
7001 was officially published in 1971, and since 1985, it has officially changed its name to ETA 7001. It is rumored that before the official name change, the 7001 was already well-known. In just over ten years, the output had reached more than 2 million, becoming one of the largest manual winding movements at that time. The brilliance after the name change is self-evident. With the powerful thrust of the ETA name, the ETA 7001 has become one of the most widely used manual winding movements in the watch industry. Due to historical reasons, ETA 7001 has encountered discontinued production. However, in view of its simple and reliable characteristics and excellent reputation in the industry, ETA reopened the production line in 1993 and continued production. However, it was eventually discontinued across the board in 2004. Although it has been discontinued, the huge circulation of ETA 7001 in the market and the good reputation accumulated in the industry make the influence of this generation of famous machines continue to this day and continue.
After ETA 7001 exited the stage of history, ETA continued to use 2801 and 2804 instead. The dimensions of these two movements are slightly larger, with a diameter of 25.6 mm (the diameter of the ETA 7001 is 23.3 mm), and the structure is a three-pin. However, overall performance still cannot be compared with ETA 7001.
Nomos ‘modified automatic winding device breaks down Nomos’ modified innovative escapement
Speaking of ETA 7001, we can’t help but talk about Nomos. Long before the ETA 7001 was announced to stop production, there was a rumor that Nomos would speak out, and that the self-produced movement would be fully adopted after the 7001 was discontinued. From the basic ETA 7001 that was slightly polished to the later use of sandblasting technology, 3/4 plywood, and precision adjustment methods (Nomos used to indicate the movement of the letter combination TSP is German precision adjustment Triovis Feinregulierung, stop seconds Alpha from Sekundenstopp and Glashütte 3/4 Platine / Plate (only the main splint of ETA 7001, containing more than 60% of its own parts), to Epsilon, which announced its own production ( Although it claims to be all self-produced, the shadow of ETA7001 can still be found.) On the one hand, Nomos fulfilled his original ‘commitment’ by using actual actions, and on the other hand, expressed his affirmation of ETA 7001 with his determination.
In the field of watches, there are countless models that have used or used ETA 7001. Someone once said that most of the small three-pointers below 40 mm in the market are ETA 7001. Although this statement is difficult to support with actual data and cannot be counted, it also tells from the side that this movement is widely used in the industry and has a profound impact. Finally, it may wish to list some brands: Blancpain, Omega, Athens, Zunda, Le Méridien, Nomos, Movado, Baume & Mercier, Ruibao, Merrill Lynch, Paco, Fiyta …

Glasutti Original Series Carding 20th Century Retro Series

When it comes to watches, the first country people think of may be Switzerland, and the second country that they think of is Germany, and now only German watchmaking can compete with Switzerland. length. In fact, the German watchmaking industry is not inferior to Swiss technology. Our previous generations know that the most common horseshoe and pocket watches are German goods, which are not only accurate but also durable. In fact, Germany may not have been the world’s largest or most influential watchmaking industry center, but it was definitely one of the first countries to produce watches. It is because of war and politics that Germany’s impressive watchmaking industry has almost disappeared. It was not until the 1990s that the watchmaking industry was reborn and found the lost throne in the world watch market. Speaking of two brands that German watch brands have to mention are Lange and Glashütte, all of which are made of precious metals, so the threshold is slightly higher, and Glashütte obviously has a lot of affinity for the price. It should be noted that Glashütte is a rare watch brand that uses all its own movements in the entire line. This is very valuable today. Today I will introduce the Glashütte brand to you and summarize it. A 20th century vintage collection under the Glashütte watch brand.

Now Glashütte is mainly divided into 5 major series, 20th century vintage series, Pano series, Lady’s series, Senate series and SportEvolution sports series. Among them, the Senate series is most familiar to everyone. I divided them up, and each series is divided into many small series. Today I will summarize the 20th century vintage series and the star products in the small series below.

20th Century Vintage Collection

In fact, in the original Glashütte references, the 20th century vintage series was integrated into the Senate series, but from the information available today, Glashütte has completely separated the 20th century vintage series from the Senate series, so here we will also The century vintage series and the senate series are illustrated separately. Of course, today we mainly explain the 20th century vintage series.

The 20th century vintage collection was inspired by Glashütte’s two epochs in the 20th century, and continued to show creativity and purity, that is, the 1960s and 1970s. These two generations have changed the whole world with creativity, music, architecture and design, so the 20th century retro series will be divided into 60s retro series and 70s retro series.

1960s vintage

Retro watches from the 1960s can be discerned at a glance. This era has changed everything, and still lives in the movies, music, architecture and design we admire. The original Glashütte watch from the 1960s inspired many contemporary models, combining the unparalleled essence of traditional mechanical watchmaking with the nostalgic retro 1960s design.

Since the 1960s retro collection first debuted in 2007, it has always been very popular. In the following years, new models have been launched successively. At the Basel 2013, 2 new wristwatches were launched Watches appear in midnight dark blue. 1960s retro watches mainly have these 4 styles, ordinary models, ordinary enlarged calendar models, ordinary plus chronograph models, and square case chronograph models. The following introduces these 4 watches and explains the main characteristics of this series.

1960s ordinary models



This is the latest 1960s retro watch launched by Glashütte at the 2013 Basel Watch Fair. I believe everyone still has a very big reflection on it. All 60’s vintage watches have retro modernity and independent flavor. In the minute circle of the ordinary model, the Arabic numerals of the same style are displayed on the 3, 6, 9 and 12 o’clock scales. Slightly curved white gold hour and minute hands with super luminous paint, the 60’s retro watch’s mirror and case back are all proprietary arched sapphire crystal glass design, can be said to be clear at a glance, this wrist The reference price of the watch is 59,500 yuan.

Large 1960s ordinary calendar



This is also the latest model launched in Basel in 2013. It can be said to be a pair of watches with the above watch. The biggest difference is that the diameter of the watch is changed from 39 mm to 42 mm. At 6 o’clock, a large calendar display window with Glashütte characteristics is added. In other respects, there is no difference in the design of the dial, face, and needle. Of course, the cores used are definitely different, so the price of this watch is much higher, the reference price is 81,000 yuan.

Regular plus timepiece



In the 1960s retro chronograph model, there was no change in design. It just added a chronograph function to the watch. If you only remove the start / pause button and zero reset button of the chronograph from the picture, the 2 small seconds dial erased, this is a basic model of the 60s retro series. Of course, the price of the timekeeping function must be mentioned, and the domestic price of this watch is 75,500 yuan.

Square case chronograph



I think this watch is the most modified one compared to the previous ones. The watch has changed the original round case to a square case, although the dial is still a round dial. If only from the shape of the watch’s case and the traditional 60s retro, but the watch still retains the basic characteristics of the 60s retro watch, double-sided arched sapphire crystal glass and case back, luminous The rod-shaped hands and special time-marking characters mark that it is completely flowing with the blood of Glashütte’s 1960s retro series. The domestic public price of this 60’s retro series square case chronograph watch is 80,500 yuan, compared with the ordinary timepiece, the more design, the more value.

Special section



The first thing you think of when you see this watch is not the 60s retro series, but the flying tourbillon at 6 o’clock. The flying tourbillon device was invented in the 1920s by Alfred Helwig, a well-known German watchmaker and professor at the German Watch School in Saxony. Different from the traditional tourbillon design that must clamp the entire structure from the balance wheel by the splint, Helwig invented a cantilever-like board structure, making the tourbillon look like flying, very ornamental and hence the name.

This 60’s retro series watch with a complex flying tourbillon is a star model launched by Glashütte at the Basel 2011, which can be said to be one of the most dazzling watches of the year. It is classified as a special model because this watch is significantly different from other 60s vintage series watches, and the watch is limited to 50 pieces. Each watch has its own independent number and will not be produced again. It only exists in legend. The home price of this watch is 946,000 yuan. In fact, I personally think that if it is designed as a round case, it should look better.

1970s vintage

After talking about the 60s retro, let’s understand the 70s retro. Compared to the 60s retro, the 70s retro watches are much simpler. The 1970s also had its charm. An exciting new worldview has inspired a generation of young people to set sail to explore the entire planet. Sci-fi and space-themed expeditions quickly shaped the shape of daily necessities. Cars, chairs, and watches all have a streamlined aerodynamic look with soft edges.

The 1970s retro watch is much easier to say. It is not as different as the 1960s retro watch. It has a total of 3 dial watches, and each dial is equipped with 3 different straps and steel straps. , Rubber band and crocodile leather strap, there are 3 models, so the 70s retro series has a total of 9 watches, so it is easier to understand.







Glashütte’s 70s vintage collection was launched to pay tribute to this decade of adventure and vision and to promote German design. The 70s vintage series watches have significant 1970s features. The curved curve on the streamlined stainless steel case reveals the charming design spirit of the 1970s. Another proud feature is the three-dimensional hour markers and white gold or rose gold hands.

The 70s retro series has three versions: silver-plated, gray-plated, and blue-plated. The gray-plated dial is engraved with radial sun patterns. The silver-plated version has a beautiful classic charm. With light and dark changes. There are also many details that need to be carefully observed. In addition, these three versions are equipped with different straps. In addition to alligator leather straps, there are also steel and rubber straps to choose from.

As for the movement of the watch, I will briefly mention that all Glashütte models are equipped with self-produced movements. The movement model is also very simple. The first 4 numbers of the watch model are the movement of the watch. Model, so as long as you know the watch model, you also know the watch’s movement model, and then want to find the movement information is much more convenient.

Italy Panerai 2013 Watch & Clock Exhibition Debuted In Nanjing

The managing director of Panerai Asia Pacific, Wang Shaoqian (Jean-Sebastien Gerondeau), the general manager of Panerai China.

 On August 16, the Panerai 2013 watch and clock exhibition from Italy was held in Nanjing Deji Plaza. From superb craftsmanship to innovation and creativity to a new series and the Panerai history and culture exhibition and legends against a black background Watch enthusiasts taste the unique culture of Italy and experience a long history. It is reported that the Italian high-end watch maker Panerai store was officially unveiled in the second phase of Nanjing Deji Plaza. , China’s sixth specialty store.

Wu Qilong Visited The 2017 Sihh Geneva Haute Horlogerie Salon To See The New And Extraordinary Masterpiece Of Audemars Piguet

On January 16, 2017, SIHH Geneva International Salon opened grandly. Audemars Piguet, a Swiss watchmaker with more than 140 years of history, presents a new year of rich and dazzling new watches, including the Royal Oak series and Royal Oak offshore models, to the world. Wu Qilong came to the exhibition hall to appreciate the new masterpieces, and sincerely admired the extraordinary achievements of Audemars Piguet in the art of fine watchmaking.

   At the beginning of 2017, the Salon International de la Haute Horlogerie (SIHH) in Geneva ushered in the twenty-seventh grand event, presenting the latest ideas and trends in the watchmaking industry. Swiss fine watchmaking brand Audemars Piguet is presenting a new year of rich and dazzling new watches, including the Royal Oak series and Royal Oak offshore models, to the world through the SIHH event. On the first day of SIHH’s opening, Audemars Piguet’s showroom welcomed the visit of the brand’s best friend, Wu Qilong. Wu Qilong, who has always loved high-end watches and was even more fascinated by Audemars Piguet’s masterpieces, made a special trip to the gorgeous exhibition hall of Audemars Piguet when the high-end watches of Geneva opened.

   Wu Qilong used a simple and modern suit with a new Royal Oak series chronograph to show the extraordinary gentlemanly style. 18K rose gold case, blue “Grande Tapisserie” large dial, and blue crocodile leather strap, this new masterpiece shows the unique charm and vitality of this luxury sports watch series on Wu Qilong’s wrist .

   Wu Qilong is also amazed by Audemars Piguet’s many brilliant masterpieces this year: the new Royal Oak series perpetual calendar watch is made of hand-decorated black ceramics. On the ‘Grande Tapisserie’ large checkered dial, the date, week, month and astronomical accurate month The day and week display on the dial outer circle and the leap year display with the most essence of the perpetual calendar function are clearly presented and complement each other. The Royal Oak ‘Frost Gold’ watch embodies Audemars Piguet’s tradition of crafting high-end jewellery. Through the Florence ‘hammer gold’ technology, the case watch has a diamond-like effect. The unique texture created by this ancient craft, perfectly combined with the brushing and polishing of the Royal Oak case and strap, is undoubtedly the dazzling focus in the new year’s high-end watches.

   ‘Every Audemars Piguet watch is a masterpiece of ingenious craftsmanship; it is a unique aesthetic concept that is unique and leading the trend. Abandoning imprisonment and exploring infinite possibilities is the eternal of Audemars Piguet in the passage of time Pursuit. ‘During the exhibition, Wu Qilong sincerely admired the brand spirit that created countless masterpieces of Audemars Piguet-based on tradition, stepping into the future, breaking through innovation and being an independent pioneer.

Glashütte Launches New Elegant Ladies Watch

Glashütte has launched the new Lady Serenade elegant ladies watch. The case is available in stainless steel and rose gold. In addition to the 40-hour power reserve, the 39-22 movement also embodies Glashütte’s watchmaking techniques such as the traditional skeleton rotor, K gold sleeve, gooseneck trimmer, three-quarter splint and delicate sun Grain sanding.

There are three different dials in stainless steel: the first has a blue mother-of-pearl dial, stainless steel hands, shining hour markers, soft lines across the dial, and a gray-blue Louisa crocodile leather strap; the second has white Mother-of-pearl dial, rose gold hands, sparkling hour markers, also with soft lines across the dial, with a silk strap; the third white mother-of-pearl dial is staggered with shiny rose-red gold lines, matching Vivid orange Louisiana crocodile leather strap.

Rose gold is also available in a variety of different options: the first has a warm brown dial, rose gold hands, shining hour markers, and soft lines across the dial. It can be used with a brown Louisiana crocodile leather strap. Paired with cyan silk strap; the second has a delicate white mother-of-pearl dial, rose gold hands and sparkling hour markers, soft lines across the dial, and a beige Louisiana crocodile leather strap; the last one has sparkling gold The threads are staggered on a white mother-of-pearl dial and paired with an orange Louisiana crocodile leather strap.

All stainless steel and rose gold models are also available in diamond ring styles, which will be completely elegant. The large dial makes the reading more clear and has the necessary tools for business women: a small calendar at 6 o’clock. In addition to the 40-hour power reserve, the 39-22 movement also embodies Glashütte’s watchmaking techniques such as the traditional skeleton rotor, K gold sleeve, gooseneck trimmer, three-quarter splint and delicate sun. Pattern

French Ecology Of The Global Watch Market

The French watch industry has bowed its knees, and Swiss watchmaking brands can still rely on their reputation and clever pricing to surpass local products and make a strategic response to a market that is struggling to regain their foothold. French watches and clocks have not made the global market hot, far from it. Not because France does not sell watches, in terms of sales, watches are about a third of jewelry. For countries where jewelry plays an important cultural role, this is a considerable number. In fact, the proportion of watches in 2016 dropped by 6 percentage points.

   Looking closely at the statistics, the situation is even less optimistic. Sales of watches over 5,000 euros have fallen sharply (-10%); in the lower price range, between 1,000 and 5,000 euros, the situation is even worse, with a drop of 14%; the obvious conclusion is that the French bought a lot Cheap watches, the only growth in watch sales is in the price range of 100 euros to 300 euros.
Action, Response: Entry Level

Seiko Presage 3-Hand Automatic and Baume & Mercier

   So how do Swiss watch brands deal with this disappointing situation? It’s very logical to provide value for money products. For example, the Baume & Mercier Chrysler watch has made significant progress in 2016. Seiko has a similar situation. The Presage three-hand automatic watch is only 479 euros, which is great value and sales are skyrocketing.

Anonimo Nautilo and Frederique Constant Heartbeat

   Anonimo, although not as famous as the above two brands, Nautilo watches (stainless steel case, Sellita movement) for 1,950 euros are well received. Thanks to its precise and ingenious pricing strategy, Frederique Constant Heartbeat watches have been the best-selling models in France and many other countries.
   What about smart watches? Tag Heuer does a great job. At present, Connected smart watches are selling in France. Although the marketing budget almost guarantees this result, if it is so easy, why other participants have failed to replicate it.
Meteor perishable star eternal

Hublot Big Bang stainless steel / ceramic watch and classic fusion titanium chronograph

   However, some ‘cold-resistant perennials’ did not appear to be affected by the turmoil. Continuing the hot trend in 2015, the Hublot Big Bang series of stainless steel / ceramic watches are not only the best-selling products in France but also in the global market, and the classic fusion series titanium chronograph follows closely behind. The former sells for 13,400 euros and the latter sells for 14,800 euros, which are both lower than Hublot’s average selling price of 20,000 euros. France loves Hublot, yes, but there are restrictions.

Hermès Cape Cod watch

   A similar phenomenon is happening at the earl. In 2016, one of Piaget’s most famous models repeated a convincing performance. This year, the Altiplano series 38 mm rose gold watch, equipped with the legendary Calibre 430P movement, is full of limelight. Lange’s situation is similar. Lange 1 watches still dominate, although local customers prefer the moon phase. Richard Mill’s RM 011 series (including RM 011, RM 11-01, RM 11-02, and most recently RM 11-03) is still the leader in sales. Hermes’ enduring Cape Cod series watches refuse to give up the top position, as do Girard Perregaux’s long-established 1966 and Laureato series watches.
Fine watchmaking: a difficult year and difficult conclusions
   The sales of fine timepieces are significantly smaller, but the sales are much larger. However, some brands still offer some stand-alone timepieces. For example, Roger Dubuis’s best-selling model in France in 2016 is the Excalibur 42 automatic skeletonized watch with RD820SQ movement.

HYT H4 Metropolis watch

   However, when it comes to independent brands, it is not easy to draw meaningful conclusions. Distribution can be more uneven and tend to focus on a particular market area (or areas), which can mask strong differences. As far as independent fine watch brands (Kelly Tianyin, Coperfus, MCT and Romain Gauthier) are concerned, the sales volume is not large, because the production is already small. For example, a Julien Coudray 1518 watch costs up to 400,000 Euros. This means that the company does not have to sell a lot to ensure that it works properly. This year, the H4 watch surpassed the H1 for the first time, becoming the first choice of local HYT fans. All in all, creativity remains a powerful driver of growth in the watchmaking industry-as long as it’s affordable.

Hublot Released The World’s First Golf Professional Mechanical Watch

On October 23, 2017, Hublot, a Swiss watch brand, joined hands with Dustin Johnson, the world’s number one golfer and world champion, to launch the Hublot Big Bang Unico Golf Wrist in Shanghai. table. This watch specifically for the pursuit of precision golf is designed, developed and manufactured by Hublot, based on the UNICO movement, equipped with modules designed for golf. The new MHUB1580 calibre brings a powerful boost to golfers’ galloping greens: Not only can you easily record the number of shots, but also calculate the total number of shots. This ultra-functional ultra-light mechanical golf watch combines durability and legibility into a true golf professional watch.

The launch of the Hublot Big Bang Unico Golf Watch.
   Dustin is a figure in the golf field, and Hublot is also the leader in the watch industry. Both parties share the pursuit of precision and perfection, and both move forward with relentless determination and determination to push the limits. Today, the two unveiled the Big Bang Unico Golf Watch together. The strong combination will surely shake the world!
   Hublot Hublot CEO Ricardo Guadalupe said, ‘Dustin Johnson has precise timing, amazing explosive power and precise lever control. With the help of Dustin We hope to create a golf watch that combines mechanicality, durability, functionality and legibility, a watch that can not only express the Hublot brand concept, but also show Dustin’s personality. It is a watch with a simple design, clear time display and high efficiency. This also means that the golf watch can return to the mechanical art from the digital trend. ‘
   Dustin also said, ‘The Big Bang Unico Golf Watch has a simple design and practical functions. This digital display watch is very light and weighs less than 100 grams. It meets all my expectations for professional golf watches and is my ideal equipment. . ‘

Dustin wears the Hublot Big Bang Unico Golf Watch.
   At the beginning of the Lantern Festival, the glamorous night of the Bund above was the curtain. Dustin couldn’t wait to wear this Hublot Big Bang Unico golf watch, which was unveiled for the first time in the world, and experienced the swing in person with everyone’s attention, showing its superb swing. Strength, each shot demonstrates Hublot’s powerful professional performance, and it fully demonstrates Hublot’s persistent pursuit of technology, technology and innovation. The watch’s statistics from the number of holes scored to the cumulative total score, as well as one-click clearing and other functions, made the guests at the first sight.

Dustin swings live.
   The case of the Big Bang Unico Golf Watch is made of Texalium, a unique ultra-light composite material of Hublot, a carbon fiber and aluminum composite material. Each Big Bang Unico golf watch weighs only 97.93 grams!

Hublot’s new Big Bang Unico golf watch.
   The Big Bang Unico Golf Watch combines the look and function of a chronograph watch. The heart-shaped return eccentric on the movement ensures that the counting device is robust and reliable. The watch has a golf putter-shaped button at 2 o’clock to calculate the number of swings per hole. As the wearer prepares for the next hole, he can press the button at the 4 o’clock position to reset the shot counter to zero. The counter at 6 o’clock shows the total number of shots and updates in real time. The button at 8 o’clock looks like a tee and is used to restart all counting devices after completing all holes. The button can be locked by rotating it 45 °, which prevents the wearer from accidentally touching the start during the game. The fully skeletonized design of the MHUB1580 movement allows the wearer to see the mechanical operation of the watch at a glance. This watch comes with two ‘one-touch’ quick-change straps. The design of the white leather strap is inspired by professional golf gloves; the other strap is made of high-tech fiber with Velcro bonding to ensure that the watch is fit and strong.

   The Hublot Big Bang Unico Golf Watch will help you make a hole and dominate the green!

Hublot’s new Big Bang Unico golf watch.
Dustin Johnson Profile

   Dustin Johnson, 32, is affectionately referred to as ‘DJ’. With his own strength, he won the golf slam and entered the history of golf. In August 2016, the DJ won the U.S. Open Championship, ushered in his first Grand Slam title, and performed well throughout the season. He also won the World Golf Championships-Bridgestone Invitational and BMW Championship. As a member of the American team, he defeated the European team and returned to the homeland again after eight years. After successfully entering the top ten in the world rankings, Dustin finally established his dominance in the golf field with his proud achievements in 2016-the golf world ranked first, and the PGA Tour money list also topped the list. At the peak of his career, he won the Mexico World Championships, consolidating his number one position in the world.

Inventory Of The “Six Best” Watches At The 2012 Geneva Watch Fair

After the popularity of simple and ultra-thin watches last year, professional craftsmanship and sophisticated technology have become the highlights of the 2012 Geneva watch exhibition. Montblanc, Cartier and Lange and other major watch brands have moved closer to this. , Carefully create a series of ‘most’ special styles in the watch industry, let’s enjoy the following selected six watches.

Montblanc Villers 1858 series new era ‘standard pointer marine chronograph and marine clock set’
Largest physique: Montblanc Viller’s new era of the 1858 series ‘standard pointer marine chronograph and marine clock set’
套装 This set includes a canonical analog dual time zone chronograph and a large canonical analog marine clock, which displays the time in three places and has a world time display function. The chronograph is unveiled with a standard pointer dial layout, which is different from the traditional three-hand and one-line standard pointer timepieces, so that sailors clearly know the time of the original port of departure and the time of the current location. time. The nautical clock is 93 cm high, 56 cm in diameter, and weighs 120 kg.

Large gauge pointer navigation clock
The marine clock is only half of the set, so one of the pillars has a small universal joint suspension bracket for the marine chronograph. Even if the sea waves are rough, the suspension bracket is always kept horizontal to protect the chronograph from the center of the earth. The effect of suction causes errors.

Lange SAXONIA Slim Watch

Lange SAXONIA Slim Watch
The simplest dial: Lange SAXONIA ultra-thin watch
The thinnest watch ever made by this Saxony watch factory is only 5.9 mm thick. On the silver-white dial made of solid silver, the two-hand design and the 12-hour bar-shaped scale fully show the minimalist style and give a glimpse Can be identified as a watch design by Lange.

Richard Mille Pablo Mac Donough Tourbillon

Richard Mille Pablo Mac Donough Tourbillon
The weirdest look: Richard Mille Pablo Mac Donough Tourbillon
Inspired by the classic barrel shape, Richard Mille specially designed a ‘armored’ titanium carbide case with two raised arc-shaped display windows for the polo player Pablo Mac Donough. The movement design and display window are both Tilt at 30 degrees. The display window on the left shows the second hand movement of the tourbillon frame, and the display window on the right shows the hour and minute hands.
倾斜 This angle of view is ideal for a rider on a saddle. The new compact tourbillon movement design uses a highly hollowed movement base plate and splint, and is equipped with a tightly-designed barrel system to avoid the effects of centrifugal and centripetal forces experienced during polo matches.

Cartier Rotonde de Cartier Koala Watch
The most special material: Cartier Rotonde de Cartier Koala Watch
This is a real innovation. Straw has become a precious watchmaking material, appearing side by side with gold, diamonds, etc. on the master craftsman’s workbench. High-quality straws are screened out based on their toughness and gloss, and they are split open section by section, flattened with bone pressure sticks, cut with a fine wood carving saw, and finally combined into a delicate pattern. Straws of different sizes and colors are arranged side by side as closely as possible to achieve a three-dimensional, deep visual effect. The straw has seven different shades from golden yellow to brown, and its natural golden luster gives the koala decoration a lifelike image. This unique rich luster, after being dyed and assembled on the dial, can still maintain its natural state without any protective measures or glazing.

Cartier Rotonde de Cartier Koala Watch
The ancient straw inlay art has provided inspiration for many artistic creations. Cartier put this unexpected watchmaking material to the extreme, exuding delicate style and unique poetry.

Piaget Limelight Garden Party Jewellery Watch
The most luxurious women’s watch: Piaget Limelight Garden Party jewelry watch
The Piaget rose bloomed on the mysterious watch in a remarkable poppy-like form, and boldly reversed it into a whimsical and playful delicate decoration. The densely set 668 round diamonds weighed 8.7 carats and bloomed. Looking up to beauty.

Cartier Temps Moderne de Cartier watch
Most Unique Fun: Cartier Temps Moderne de Cartier Watch
On the Tahiti mother-of-pearl chassis decorated with swirl patterns, three rings set with brilliant-cut diamonds danced under the drive of gears, and the small dial indicating the time kept rotating in the main dial, creating a dazzling Fascinating mechanical beauty … On the watch chassis, a modern ballet is being staged. The jewel’s light bounced between the gears and fell on the crown in a blink of an eye. This new and unique watch brings whimsy from jewellery design to shine under the light of precious stones and play with time.

Pre-basel: The Elegant Waltz Of The Goddess Of The Moon Swiss Beauty Watch Belem Celli Small Three-pin Ladies Diamond Watch

The Mido Belem Celli series has always been synonymous with elegance and temperament. This time, a new small three-pin ladies diamond watch is introduced. The 7 o’clock position brings a different kind of aesthetic enjoyment. The designer has increased the technical difficulty, and used the small eccentric design of the small second hand to reveal the childlike playfulness and cuteness that women always have in their hearts. The round silver dial not only outlines the women’s round and soft and beautiful curves, but also subtly brings out the elegant and simple artistic atmosphere of the Rennes Opera House. The Mido Berencelli series small three-pin women’s diamond watch breaks through the traditional thinking and goes beyond the simple timing function. The silver dial is set with 36 natural diamonds, making it always shine like the goddess of the moon. As the moonlight approached, the ‘goddess’ on the wrist accompanied by the lingering moonlight was jumping up a graceful waltz, and the charming light and shadow lingered for a long time.

   As an outstanding representative of neoclassical architectural art, the establishment of the Rennes Opera House has a landmark significance. Instead of the complicated decoration and gorgeous appearance that was extremely popular at the time, the round and delicate curve contours were integrated into the simple design. The curved dome and the three-dimensional structure matched unexpectedly graceful figures. The Mido Berencelli series watches draw inspiration from the Rennes Opera House, returning the ultimate simplicity to the basics of watch design, expressing time with the purest emotion. Low-key and restrained, yet simple but not connotative, it has become a classic series that has been selling well for 30 years.
   The second hand chronograph dial is slightly moved from the center axis to 7 o’clock, which is bound to become another classic logo of the Mido Berencelli series. The 35 mm diameter stainless steel dial is decent and easy to read. The round dial covered with silver arc printing is like the round dome of the Rennes Opera House. At night, the bright moonlight is reflected on the marble floor through the corner of the theater’s glass window, reflecting the beauty and tranquility of time. The diamond-polished three-dimensional needle is glowing with a warm luster, like the dancing arms of the goddess of the moon, soft and full of strength. 36 brilliant natural diamonds (0.091 carats in total) seem to be scattered on the ground, 24 of which are cleverly set into a second hand chronograph dial, forming a bright halo on the dial, which is the waltz pace of her dancing; The other 12 take root and sprout into time scales, recording every graceful turn of a graceful turn. At this point, the entire dial also turned into a dreamy dance floor, verifying her glory days.
   The meticulously assembled automatic mechanical movement is set against a transparent background, showing unique logo engraving and flexible operation every minute. The new Belem Celli ladies’ diamond watch is water-resistant to 50 meters. The silver base is equipped with a black calf leather strap, which shows a unique elegance and elegance against the backdrop of natural diamonds. This watch is also available in stainless steel and PVD gold plating.
Technical Information
Movement ETA2825-2 mechanical movement, 11½’’, diameter 26mm, thickness 6.6mm, 25 diamonds. The carefully crafted movement is decorated with polished screws, the automatic oscillating weight carefully engraves the Geneva ripples and the MIDO logo, and the hours, minutes and dates function. Tested at three different locations to verify accuracy, over 38 hours of power reserve
Case 316L stainless steel, case diameter 35mm, 3 parts, double-sided anti-glare sapphire mirror, transparent back cover with beautifully decorated movement, engraved serial number, 50 meters waterproof
Strap Black calf leather strap with crocodile pattern
Dial The silver dial is decorated with an arc print on the center and is set with 36 natural diamonds for a total of 0.091 carats. The small second hand is at 7 o’clock.
Hands Beveled and Polished Diamonds